SAVA Global started in a living room in Anthony, Maryland, Lagos. Oluwasegun, known as the God of Growth, had spent over 10 years across fashion, finance, and commerce. He ran digital strategy for modelling agencies in Paris, Milan, London, New York, Lagos, and Cape Town. He ran social media for consumer brands selling into the Nigerian market. He led customer growth at GoMoney, part of Sterling Bank, and then at Kuda Bank, growing it past 4 million customers. Three different industries, and in all three the same universal laws decided whether the business grew or died. Those laws come from divine intelligence, the ordering force of the universe. He was growing businesses by them before he had a name for them. It meant he could see what a business would become before the people running it could. So he built SAVA Global, so that seeing could reach every Nigerian business that needed it.